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MSc Cross Cultural Marketing and Negotiation

Booth K35A

Presentation

The MSc Cross-Cultural Marketing and Negotiation programme has been specifically designed to allow you to develop your career internationally and to prepare you for communication with partners from a variety of cultures in a cross-cultural environment.

Learning Objectives

Acquiring all the theoretical and practical knowledge required to take up a key position in Marketing and/or Sales Senior Management, both in France and abroad.

Strong Points

  • Courses given entirely in English, while students are based in France in a very international environment.
  • Knowledge and competencies enhanced by a cross-cultural dimension  
  • Daily practice in cross-cultural issues thanks to the presence of many different nationalities.
  • A real-life training in business negotiation on a daily basis.
  • Courses given by lecturers from a variety of countries and experts in Marketing, Sales, Procurement and Supplies, International Business, Cross-cultural Management and Web-marketing,
  • Rich professional events: Business Dating with professionals and alumni, Professional Colloquia, In-company Consulting Projects (Geodis, Love Hotel Saint Martin,...), meeting with Head Office Executives of large groups (TV5 Monde, Société Générale, Château de Versailles,...).
  • This programme is the subject of a partnership agreement between EM Normandie and AASTMT (Egypt).
View this product at em-normandie.com